3
month
Timeline
Educational
Industry
Ukraine
Country
Client
In just 10 years, Nakypilo Media Group has excitedly expanded into new areas, launching both a news agency and a radio station.
Furthermore, by partnering with Deutsche Welle Akademie, Nakypilo now delivers grant programs and courses to help media experts learn the latest skills in constructive and independent journalism. Nakypilo constantly updates and tests new training formats to keep up with industry trends.
The company puts effort into building a professional community focused on creating high-quality news content. The goal is to help raise journalism standards, spark healthy competition, and lead to diverse and reliable news coverage.
The Challenge
The challenge was to deliver a high-quality product aligned with Nakypilo’s branding within tight deadlines.
Nakypilo needed a platform with a simple, intuitive layout so users could find what they needed without hassle. Responsive design was required to make sure the platform worked well on different devices and screen sizes and was accessible to all users.
The tech solution had to be scalable, handling more users and content as the platform expanded, and the simple CMS for creating, editing, and publishing content quickly and easily.
Solutions
Results
We started with strategic marketing consulting to understand Nakypilo’s goals and vision. Under tight deadlines, Whales combined the best web design practices with Nakypilo’s goal to present a consistent brand message.
Then, we developed a detailed website structure and worked on SEO optimization to improve website visibility and relevance. Our marketing team integrated data analytics to track website performance and conducted multiple functionality checks to ensure everything worked perfectly. Lots of meticulous work!
The completed project brought Nakypilo a new website for media pros, featuring a sleek, responsive design and an easy-to-navigate layout that attracts and engages users.
Let’s look into the strategy’s critical metrics:
Organic Sessions in First 3 Months:
30000
Site Visitors:
30
%
Page Views:
40
%
Need help with generating more leads for your business?
Talk to our expert to discuss your needs.
Whales Ventures were respectful towards the existing brand attributes and knew how to add to them
Eric Schwager
Marketing Director, Gold Resort
